Photos are used as a marketing tool in businesses and people use them to capture the intimate moments of their lives. They are an integral part of business especially in the world of marketing. That’s why the photo editor is very important to create marketing content. But photo editor comes with a hefty price tag, today we will talk about the free photo editing software that helps you to create a mesmerizing social media post or edit your favorite photo. Let’s delve into it!


GIMP is the best photo editing tool for creating appealing photos, social media posts and retouch images. It has a wide range of features for experts. Its interface has much resemblance with Photoshop. It has also Photoshop layout style with advanced features.


  • digital photo retouching (Advanced)
  • Outlook distortion fixing tools
  • Customizable interface
  • multiple file formats support


Fotor is a photo enhancing tool than a manual photo editor. It has very advanced tools such as healing tool, clone brushes, tilt-shifting, color tweaks and tons of filters. It also offers you bundles of vintage effects to make your photos more alluring. Fotor also lets you change the levels and curves without the difficulty of high-end tools.


  • Convenient single click options
  • Simple photo collage tool
  • Easy to use, understand and navigate
  • Tons of smart high-end filters, curves, layers & clone brushes


Most of the free photo editing software is browser-based and help you to create Instagram style photos. Also, it offers you to access tons of filters and special effects. But the Pixlr is a different tool and you need to have an internet connection to run this tool. It is a free web-app that has advanced and powerful features. Once you load the photo then you can access the smart selection tools, masks, clone stamps, layers and much more that you can access on any good photo editor. But you can’t edit the number of photos at a time as you need to edit all the photos individually.

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  • Single-click manipulation for a number of tasks
  • Instant effects tool
  • Saturation and color alteration
  • Vector editor
  • In-depth layering functionality

Pixlr X:

Pixlr X is a great free photo editing software that is an advanced form of Pixlr editor. It uses the HTML5 while Pixlr X uses the Flash to run it. It is smooth and well-designed photo editor that is similar to Adobe Photoshop Express. It lets you make changes to hues and saturation, sharpening, apply effects, blur photos, and combine multiple images. But the toolbox of Pixlr X is not huge as Pixlr photo editor. There are no pencil tools and paint brushes, even you can’t create a new photo and use layers. Moreover, there are no healing tools (red-eye tools) for fixing your photos.


  • Make the change in colors and saturation, sharpen photos and blur photos, apply painting effects and make photo collage by combining the multiple photos
  • Uses HTML5 instead of Flash
  • Stylish design

Ozzy Garcia, Professional Blogger, Marketer, Motivational Speaker, Mentor and a big fan of traveling.